CampaignEQ Launches New Web and Mobile Marketing Platform for Advertisers
As Beachmint's advertising channels grew from traditional affiliate and display to TV and Internet Radio, total mobile traffic would surge by over 200%, making up over 50% of total traffic. Beachmint ran simultaneous performance marketing campaigns …
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Website Traffic as a KPI: Pros and Cons | 435 Digital Internet …
Using website traffic as a key performance indicator has pros and cons. There are many factors to consider when deciding on a KPI.
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Facebook designing network fabric to meet massive performance needs
They talked about the challenges that this creates for Facebook and the network technologies it's developing to overcome them. “Our traffic going from machine to machine far exceeds the traffic going from the machines out to our end users,” said Jay …
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