Mobile Data Will Ramp Up 12 Times Over Between Now And 2018 – Report

Mobile Data Will Ramp Up 12 Times Over Between Now And 2018 – Report

Overall mobile traffic has been doubling each year Ericsson said, with web traffic on mobiles growing faster than on PCs. The four key drivers of that growth are faster networks, an increase in smartphones, more subscribers and a greater interest in …
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Halon Announces Halon Secure Load Balancer with Advanced Features for …

The Halon Secure Load Balancer is most commonly used in DNS servers, Terminal Server and web traffic where websites communicate via an encrypted connection over SSL certificates that can be separated in the Load Balancer to specific web servers with …
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Mobile now makes up 15% of Web traffic, up… – Seeking Alpha

Mobile now makes up 15% of Web traffic, up from 10% a year ago, notes Mary Meeker in her latest Internet Trends Report. Also mentioned: China (BIDU, SINA, …
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Popular Questions

Why did the report predict that mobile data traffic would rise 12 times by 2018?

The report projected a twelvefold increase in mobile data traffic between 2013 and 2018. Greater smartphone adoption, more mobile video, faster networks, and wider access to connected devices were expected to drive that growth. The forecast shows how quickly mobile usage was becoming a central part of internet activity.

What factors were expected to fuel the 12-times increase in mobile data by 2018?

Smartphones and tablets were expected to generate much more traffic as their global user base expanded. Video streaming, social media, cloud services, and mobile applications were identified as major sources of additional demand. Faster 4G connections also made it easier for people to consume data-intensive content on mobile networks.

How would a twelvefold increase in mobile data affect network operators?

Network operators would need to expand capacity to handle substantially heavier traffic loads. That could include deploying additional spectrum, improving wireless infrastructure, upgrading backhaul systems, and using more efficient network technologies. Operators would also need to monitor congestion closely as mobile video and other high-bandwidth services grew.

What did the mobile data growth report mean for businesses and mobile marketers?

The forecast suggested that businesses would have a larger audience reachable through smartphones and tablets. Companies could respond by optimizing websites, landing pages, videos, and email campaigns for mobile screens and variable connection speeds. Tracking mobile engagement and limiting unnecessary page data would help improve the user experience as traffic shifted increasingly toward mobile devices.

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