Digital marketing company ikoo boasts new $3m investment, partnership with STC
ikoo, the integrated digital marketing solution provider with the largest reach in the Middle East and North Africa [MENA], announced a major partnership with STC Ventures, backed by Saudi Telecom Company, which has invested US$3 million in the …
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Groupon 1st-Quarter Loss Narrows on Lower Marketing Costs
Groupon Inc.'s (GRPN) first-quarter loss narrowed as the daily-deals website posted stronger revenue and significantly cut back on marketing costs, though margins continued to slide. Shares jumped 15% after hours to $6.42 after the company beat revenue …
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Mass Marketing Versus Personalization | Visual.ly
Is now the time to finally shed the one-size-fits-all marketing strategy and focus on the individual consumer? Your customer thinks so!Visual.ly
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