by Joseph | | Marketing Online
Skinnerian Marketing: We're the Rats, and Facebook Likes Are the RewardOne of the most popular announcements at Google's recent developers conference was the new version of Google Maps, which has a lot of spiffy new bells and whistles, to be sure. But...
by Joseph | | Marketing Online
Five Ways to Immerse Yourself in the LinkedIn CultureSocial networks are maturing. We've watched them grow from toddlers to punk teenagers. Their features are becoming defined. Their personalities are starting to surface. We're starting to see how they might...
by Joseph | | Marketing Online
Marketing ROI: Budgeting Your Money WiselyI started marketing well before the Internet so I have ample experience with marketing strategies whose return on investment is hard to measure. Back then, we still valued analytics, but we learned to make do with reasonable...
by Joseph | | Marketing Online
Business briefsThe awards were presented to the university for its “2012 Olympics” commercial and “Community Leaders” marketing campaign that featured local leaders who are graduates of Hodges University. Entries in the competition were judged on their ability to...
by Joseph | | Marketing Online
Ipswich: Milner Strategic Marketing adds new office in CambridgeIt specialises in market analysis, strategy and implementing marketing programmes, including PR and the use of digital media, and has a client list ranging from small and medium-sized enterprises to large...
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