How to Produce More Effective Content Marketing with the Help of …
PPC campaigns provide useful data that can help you create more effective content marketing, improving the impact of your messaging and increasing conversions.Content Marketing Institute
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Influencer marketing is the new Eldorado: joining the gold rush
In part one of this two part post, I explained how the tides are shifting in digital marketing tools spend and the brave brands are focusing their attention away from general social media efforts towards social influencers who have the power to make a …
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Facebook pares ads, simplifies marketing tools
The world's No. 1 social network, which is seeking to revive revenue growth, will still display ads inside users' news feeds and on the right-hand side of its web pages. But it will sharply reduce the options marketers can choose for those so-called ad …
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