Three marketing strategies to boost your personal brand
As a soloist, you and your business are essentially one and the same. So when it comes to marketing, it's just as important to create and promote your personal brand as it is your product or service. Rather than doing double the amount of marketing …
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RingRevenue Appoints Marketing Automation Expert Eric Holmen as CMO
Prior to Silverpop, Holmen was SVP of Wireless at Omnicom agency The Marketing Arm and also was President of mobile marketing firm Smartreply. He brings his extensive experience in SaaS, mobile and marketing automation solutions to his role as CMO, …
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Marketing gyaan for HR
Hereafter, organisations need to initiate and manage the next major transition – replicate successful marketing practices to manage their workforce. This will leverage the standardised framework to tailor the human resource practices to individual …
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