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How Do Your Contact Engagement Initiatives Stack Up? [CHART]

To make the most of every contact interaction, it's critical for marketers to consider how activities transpire across the entire funnel. Contact activity is an important metric in terms of Marketing Qualified Lead (MQL) generation and conversion.It's All About Revenue: The Revenue…
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5 Signs Your Social Media Campaign Goes Against Permission Marketing Basics

5 Signs Your Social Media Campaign Goes Against Permission Marketing Basics image SMT screen1 Some time ago, a friend of mine asked, “Why won't my social followers engage with me? Why won't they comment on my posts? Why, out of the 10,000 …
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Public Invited to Marketing and Business Development Workshop

Beaury is a marketing strategy consultant to a wide-rang of clients throughout central Pennsylvania, and an instructor in Entrepreneurship and Leadership at PennState, University Park. He previously served as the chief executive officer of Broadband …
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