Five Ways CRM + Marketing Automation = Sales
Five Ways CRM + Marketing Automation = Sales image GEARS in Act On color Marketing automation isn't just for marketers anymore. What began as a suite of capabilities that relieved marketers of certain manual tasks has turned into a genuine sales …
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Omnichannel marketing – so much more than just mobile
Visits to retail sites through mobile devices also experienced impressive growth, with overall m-commerce traffic from all devices rising by 40% in the first quarter of 2013. The explosion in mobile activity is prompting huge interest from marketers …
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Beer spruces up in battle for market share
While beer is still the dominant alcoholic beverage, its market share has been slipping. Sales peaked in 1993, when it held 53 per cent of the alcoholic beverage market, while wine drew 18 per cent. By 2012, beer's market share was down to 44 per cent …
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