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Relationship Traffic from Social Media

February 16, 2009 by · Leave a Comment 

Social Bookmarking can be a traffic magnet.  To build solid traffic and generate prospects for your opportunity, you need to understand what Social media is, and how to maximize it to your advantage.

Keep in mind, the whole Social marketing concept involves building relationships.  I have emphasized several times that the focus of Web2.0 strategies (especially Social Networking), is the perfect marriage between internet marketing and Network Marketing.

Social Media :  It is about…

* Weaving your content and messages into the social web
* Making friends with your target audience
* Communicating with those friends in real time if possible
* Listening to those friends and responding accordingly

It’s Just Human Nature to build relationships, and the Social Networks make it possible to build relationships virtually.  Those relationships become excellent prospects for our opportunity.

It’s just in our nature as human beings that we like to communicate about what we are interested in.  But there are more reasons than just learning more about what we are interested in that moves many of us to want to communicate about it openly and in public.

People want their opinions to be heard. They like to see their ideas in print. They like getting replies from other people about their opinions.

People like being part of a community of like minded individuals. They like feeling like they are actually a part of something. They like getting involved.

Some people like controversy or having a controversial point of view. Some like to create controversy just to see if they can stir up others in a community to create buzz about differing opinions. Read more

When Your Upline Goes AWOL

November 27, 2008 by · Leave a Comment 

Network Marketing is a great industry.  It’s especially wonderful, if you are fortunate enought to find an excellent product line with a stable company.  Maximizing your financial rewards through the compensation plan can certainly be achieved if you take time to understand your income opportunity.

As with any business, you should take time to establish a business plan which includes your marketing strategy.  You will obviously have some insight into some of the specific elements of your opportunity, because there was something that interested you enough to get invovled.  The “hook” that brought you in, is probably a key interest for you – so you will likely utilize that interest in your recruiting efforts.

Key Point:  take time to establish a business plan which includes your marketing strategy

Unfortunately, most people who get involved with a Network Marketing opportunity do not really take their business seriously.  They join because they were given a slick pitch by their sponsor, or perhaps they really like the product.  Many people get involved because they want to believe this is the opportunity that will bring them financial freedom.

Certainly, there are great rewards in building a Network Marketing sales organization.  But it does take work, and it must be treated as a business – your business.

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