Social media still on margins of banks' marketing strategies

Social media still on margins of banks' marketing strategies

“Over 80 per cent of the banks surveyed, their social media spend was less than 500,000 Euros per annum,” the Global Retail Banking Digital Marketing Report 2013, jointly prepared by Wipro and Efma, a global not-for-profit organisation that brings …
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Content Marketing Automation: The Good, The Bad And The Useful

As mentioned earlier, the idea of Content Marketing is hardly breaking news. Still, search queries for the phrase “Content Marketing” have more than doubled over the last two years. So, why the sudden rise of popularity? And why are companies suddenly …
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Trade Marketing Executive

One of the leading beverage businesses in the Middle East is looking for a Trade Marketing Executive for their office in Abu Dhabi. Get the opportunity to be part of the development of new strategies that will greatly impact the companys growth. As the …
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