Want a Flood of Prospects? Become A PodCast Pro

Here are a few brief insights that might help you build a prospect funnel that will flood your opportunity.   Specifically, if you are looking to build a following to your network marketing opportunity – get busy learning the ropes of podcasting.  Become a podcasting pro!

If you have a lot of material and are looking to make a daily podcast you might want to consider a very short podcast of two to five minutes.  Like e-mail that gets stacked up in your inbox, podcasts that don’t get listen to pile up very quickly.   If a subscriber is too busy and doesn’t get a chance to hear a few of them in a row, obviously, they will likely never take the time to listen to the older podcasts.

Typically, what happens after that is they will delete the whole batch because they figure they’ve missed too much vital information.  The worst part is, they will probably un-subscribe.  That’s what we want to avoid. Read more

Relationship Traffic from Social Media

Social Bookmarking can be a traffic magnet.  To build solid traffic and generate prospects for your opportunity, you need to understand what Social media is, and how to maximize it to your advantage.

Keep in mind, the whole Social marketing concept involves building relationships.  I have emphasized several times that the focus of Web2.0 strategies (especially Social Networking), is the perfect marriage between internet marketing and Network Marketing.

Social Media :  It is about…

* Weaving your content and messages into the social web
* Making friends with your target audience
* Communicating with those friends in real time if possible
* Listening to those friends and responding accordingly

It’s Just Human Nature to build relationships, and the Social Networks make it possible to build relationships virtually.  Those relationships become excellent prospects for our opportunity.

It’s just in our nature as human beings that we like to communicate about what we are interested in.  But there are more reasons than just learning more about what we are interested in that moves many of us to want to communicate about it openly and in public.

People want their opinions to be heard. They like to see their ideas in print. They like getting replies from other people about their opinions.

People like being part of a community of like minded individuals. They like feeling like they are actually a part of something. They like getting involved.

Some people like controversy or having a controversial point of view. Some like to create controversy just to see if they can stir up others in a community to create buzz about differing opinions. Read more

Getting Traffic from Video, and Podcasting

If you have been marketing online or driving traffic for any length of time, you understand the necessity of evolving with the marketplace.  In fact, the marketplace actually evolves with introductions of new technologies.

Conversely, if you want to increase your marketing reach and prospecting- you need to stay updated with your understanding of technology, and what is available for getting additional visitors to your site.

Let’s take a look at a couple strategies that are becoming increasingly important in traffic generation and marketing – using videos and audio (specifically, podcasting).

Using streaming videos in the internet as a form of marketing is a relatively new approach.  Currently, most marketing brochures and newsletters are using text and pictures in combination to attract a consumer’s attention. Some pictures are a combination of still and animated objects to better the
chances of attracting a prospective customer.  But, if there is anything advertisers and consumers have learned about marketing, television advertisements are still the best way to attract attention for a product and keep it in the consumer’s memory.

To fully understand why internet streaming videos are the next step in online marketing, we need to be able to grasp the objective of advertisers and the effects of the different methods of advertising. Read more

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