Excellent networking tool

I often write about the importance of building a steady [tag-Tec]flow of traffic[/tag-Tec] to your opportunity.  Of course, the purpose and goal is to create a network of qualified prospects who may be interested in what you are offering. Sharing content, and joining conversations on the net is a great way to network and find [tag-self]potential prospects[/tag-self].

By sharing and contributing to the conversation, you are doing more than simply hyping your deal.  You are finding people you potentially want to work with, or enter into a business relationship with.  As you mature in your opportunity, you will realize that the great value in networking - is the ability to network with people you share similar interests or values with. Read more

Traffic Conversion… The gift of virtual prospecting

Several months ago I introduced a concept and wrote an article on [tag-tec]Virtual Prospecting[/tag-tec].   Basically, the general theme of the article was to identify the importance of building a targeted traffic flow, that a site owner could ultimately convert into prospects for whatever opportunity the site was promoting.  It is certainly a valid concept that carries great importance for anyone who is interested in building a strong prospect list for their [tag]Network Marketing Opportunity[/tag].

Since that time, I’ve developed a far greater appreciation for building a prospect base through my traffic flow.  The busier I have gotten in other areas of my life, the more I have recognized the value of developing a strong Virtual Prospecting system by converting my traffic into top quality prospects.

The term Virtual Prospecting perhaps has a different meaning to those who are reading this article.  I initially introduced the term to identify the process I use in developing prospects “virtually” through the use of traffic generating systems.   It is my strong contention that simply getting massive amounts of traffic will not accomplish much, unless those virtual visitors take some sort of directed action.  In my case, I want to convert the visitors to targeted prospects for my opportunity.

Virtual Prospecting has a deeper meaning for me than simply creating a large volume of visitors that simply fill out a form to get a free report.  Some people design their site simply to develop a huge list of “leads”.  Leads are a good thing, however, in today’s Network Marketing recruiting environment leads are generally very low quality.  Of course, that’s my opinion.  If you don’t believe me, try purchasing a lead list for yourself and see how well you do in developing prospects.

I personally would much rather spend time developing a virtual Prospecting system - by developing a steady flow of targeted traffic, and then through my site content convert those targeted visitors into quality prospects for my opportunity.   That way, when I get a prospect, I know they are specifically targeted and interested in my opportunity.  In fact, in most cases the prospect already knows much about me and my opportunity, so when we speak I am able to get right to the point of our shared interest.

Developing the right content that converts traffic into prospects, is part of the strategic approach to building traffic.  Simply building a large flow of traffic, is not going to get the results I want.  I’d much rather have tightly targeted visitors, who are much more likely to have an interest in my opportunity.  

In the days ahead, I will be sharing more articles on my Virtual Prospecting system, and how I’m utilizing the techniques to convert my traffic into quality prospects.   Until then….

Paying for Traffic : Is it Worth the Expense?

I admit it… There have been times that I have [tag]paid for traffic[/tag] to my website.  I’m not proud of it, and I’m also happy that I didn’t get hooked on it.  Call me “old fashioned” but I would much prefer to generate traffic using free and low-cost tools.   

Regardless of my personal preferences, there are certainly times that paying for traffic is a much better choice for getting visitors and prospects, than waiting for the [tag]free traffic[/tag] to arrive.  Let me try to lay my personal bias aside long enough to share some thoughts on the topic of [tag-ice]traffic generation[/tag-ice] by paying for it.

There are so many success stories that you’ll hear about businesses becoming extremely successful on the internet.  In fact, there are a lot of [tag]Network Marketing companies[/tag] that have succeeded in a major way because they have harnessed the power of the internet.  They have utilized many [tag]online tools and systems[/tag] to build their empire.

Unfortunately, studies show that the vast majority of start-up businesses will fail within the first couple of years of operations.  Many enthusiastic [tag-tec]online entrepreneurs[/tag-tec] launch their business enterprise on the internet with grand hopes of success, but only a handful will succeed.

I will not go into all the factors that contribute to failure with internet based businesses, because there are certainly varied reasons.  We will, however, discuss one important factor that is important to the success of an online business.  Traffic.

Like Neo, traffic is “The One” - the important factor online that everything revolves around.  Without traffic, all your efforts in promoting your online enterprise will just go to waste.  Every business needs customers to survive, so getting customers in your front door is essential.  Without customers visiting your site, you simply won’t have anyone to sell your products to.

In the internet world traffic is the walk-in customer.  The more traffic you have visiting your site, the more people you have to sell your products to.  That’s an obvious statement, yet, many online businesses spend more in design of their site than [tag]generating traffic[/tag] to their site. Read more

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