by Joseph | | Marketing Online
Marketing DementiaThe single most famous article in the history of academic marketing was written in the 1950s by Ted Leavitt, an iconic marketing professor at Harvard Business School. The article attributed the downfall of the Pennsylvania railroad to “marketing...
by Joseph | | Marketing Online
HP Autonomy Unveils Marketing CloudThe Autonomy Marketing Cloud provides organizations with a cloud-based version of the Autonomy Marketing Performance Suite, a unique platform that allows …See all stories on this topic » The Best Network Marketing Advice To...
by Joseph | | Marketing Online
Idomoo picks up $9M to tailor marketing videos to specific customers …This is what happens when people get fat broadband connections — marketers see the opportunity to turn static custom offers and billing statements into “personalized”...
by Joseph | | Marketing Online
Martha Stewart, Lifetime, Turner Networks Veteran Lee Heffernan Returns Home …Regarded as one of the top marketing executives in the media industry, Heffernan has held key positions with many leading brands including Lifetime Television, Martha Stewart Living...
by Joseph | | Marketing Online
Social Network Marketing For Small Businesses | News international …Social Network Marketing For Small Businesses. As a small business owner, you need to be resourceful. When you're working at a small to medium enterprise …See all stories on this...