The Content Marketing Landscape Revealed in Infographic
Content marketing agency Content Amp has today (Monday 15 April, 2013) published an infographic illustrating the content marketing landscape in 2013. Content Amp, which offers a range of services around content strategy, content production …
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Modi is marketing himself for PM post: Congress
“With an intention to become Prime Minister, Modi is these days marketing himself despite the fact that his own party leaders are not unanimous in declaring his candidature for the top post,” Congress general secretary in-charge of Madhya Pradesh B.K. …
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Successful email marketing – Part 2
My last column introduced my view that email marketing success hinges on the successful combination of four components, and trying to skirt the pitfalls of each. They are: database, content (the words), Technical set up / design and distribution. Each …
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