Select Page

Smartphone HTC plans marketing expansion aiming for the 18-34 age group

KUALA LUMPUR: Smartphone manufacturer HTC Global intends to ramp up its marketing efforts without losing its original brand appeal to its target audience. HTC, established as a premium smartphone brand, aims to be more visible in the market without …
See all stories on this topic »

Summer Movie Marketing Challenge: Tease, Don't Spoil!

And that there is so little plot revealed only means that the moviegoer remains that much-more unspoiled at this point in the marketing cycle. So now here's my challenge to Tri-Star: No more video-based marketing before August 9, 2013! We don't need …
See all stories on this topic »

Experian Marketing Services announces first full release of Simmons Connect …

NEW YORK, April 11, 2013 /PRNewswire/ — Experian Marketing Services, a global provider of integrated consumer insight, targeting and cross-channel marketing, today announced the first full release of Simmons ConnectSM cross-channel data.
See all stories on this topic »