Personality, social media and marketing No hiding place

Personality, social media and marketing No hiding place

IN AMERICA alone, people spent $170 billion on “direct marketing”—junk mail of both the physical and electronic varieties—last year. Yet of those who received unsolicited adverts through the post, only 3% bought anything as a result. If the bumf …
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Salesforce Forecast Misses Estimates on Marketing Tools

While Chief Executive Officer Marc Benioff's cloud-computing tools have helped Salesforce capture market share, they haven't compensated for the pause in purchasing as companies assess whether the U.S. economic recovery will justify more orders, …
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9 Content Marketing Truths Inspired by Arrested Development

9 Content Marketing Truths Inspired by Arrested Development image It took over seven years, but the Bluths are finally back! Starting this weekend, Netflix will stream 15 brand-new episodes of Arrested Development, one of the most critically-acclaimed …
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