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New rules crack down on misleading flat marketing

Misleading marketing of new flats by developers has prompted the government to introduce complex and strict new regulations covering the sale of homes. The Residential Properties (First-hand Sales) Ordinance takes effect today and aims to shield buyers …
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Marketing Manager – Conferences – Bizcommunity.com

This is an exciting opportunity for an experienced marketing professional to implement the planning and execution of marketing campaigns which includes campaign management and implementation, post event analysis and enhancing approaches for future …
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Marketing's next frontier: Blue Ocean Strategy

Any industry or market where multiple suppliers or products are competing is the Red Ocean. Competition is high and there is blood in the water as a result of the ongoing war between competitors. Strategies in the Red Ocean usually consist of lowering …
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