[Movies] Viral Marketing Continues For Man of Steel

[Movies] Viral Marketing Continues For Man of Steel

As we previously reported, there are two static messages on the website for Man of Steel, part of the viral marketing for the film. Superhero Hype reports that the marketing has continued. The Deep Space Radio Waves Project website features a two-word …
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Drivers took a different route as Holden missed marketing cues

“They could have held their position but they chose not to,” said a former industry market researcher. “They could have seen the problem earlier, which I thought was quite visible, and taken appropriate steps to address it: to have better cars and to …
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How brands are using facial recognition to transform marketing

Technology has significantly changed the nature of marketing, or so we are told. Local, social, real-time, and mobile are more and more on the minds of marketing managers, though the return on investment and best practices are both far from certain.
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