Marketing coloured stones: Resurgence of 'big three' sees a return to tradition
Buoyed by the connoisseurship characteristic of the current market, and a growing appreciation among collectors of the subtleties, complexities, rarity and refinement of noble coloured stones, this resurgence has been focused on natural, untreated gems …
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Was hotel marketing always this complicated? Part Two of Three …
At the onset of the new decade (1990) it became apparent that travel agents were caught in a price battle between the remaining four global distribution systems and the airlines.Tnooz
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Content Marketing Tips to Manage Reader Blowback
FOLIO: Magazine catches up Andrew Hanelly, VP of Digital Experience for TMG/McMurry, who offers best practices on how to quell reader blowback in the wake of a content marketing campaign gone wrong. By FOLIO: Associate Editor T. J. Raphael …
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