Judge hits Fresno-based raisin marketing group

Judge hits Fresno-based raisin marketing group

The future of the California Raisin Marketing Board may be in jeopardy after a Sacramento County Superior Court judge ruled that the organization was not created legally. Judge Raymond Cadei's decision was hailed by lawyers representing a group of …
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Marketing for million-dollar babies

Today I'm learning how to be a parent, which apparently takes just six hours – if you choose the “accelerated” prenatal class. A birth is no big deal. After all, this week we learned there are now 23 million people in Australia. The Australian Bureau …
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Six Solid Marketing Ideas From Those Who Do It Best

In the process of putting some things, away, I looked through a book–Marketing Masters–that I wrote back when dinosaurs ruled the earth. (It was published 25 years ago this month. It's out of print. So, believe me, much to my agent's chagrin this is …
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