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Invisible Demographic Wants to be Seen

Supporters of the disabled say that there is a lucrative opportunity for marketers that is being disregarded out of a combination of ignorance, caution and fear. And just as there used to be a campaign to have minorities included in media campaigns …
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'Arrested' reviews sink Netflix stock; Kellogg to settle marketing suit

$4 million to settle a class-action lawsuit over the marketing claims it made for Frosted Mini-Wheats. The company, which also makes Frosted Flakes, Eggo waffles and Pop Tarts, was sued for saying the cereal improved children's attentiveness, memory …
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Return of the Content Marketing Know-It-All | Copyblogger

You've got content marketing questions? We have answers.Copyblogger
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