In 'shopper marketing,' P&G is tops

In 'shopper marketing,' P&G is tops

“Shopper marketing is critical to P&G in order to drive value for our retail partners,” said Jodi Allen, vice president, North America Marketing and Brand Operations. “While we feel good about the progress, we still see significant opportunity to …
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How to Shape Up Your Marketing Campaign

Like going to the gym and doing laundry, spring cleaning your marketing program is a necessary activity that you know will make you feel better once it's finally done. But how do you spring clean your marketing program? Essentially, it's about …
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Report urges Ontario government to ban marketing junk food t

… Picasa, or Chrome) to add VancouverSunOnline's video to your playlist. Sign in. Transcript Statistics Report. Published on Apr 12, 2013. Mon, Mar 4: A new report is urging the Ontario government to ban the marketing of junk food to kids under the …
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