"Digital elite" command marketing premium
Turn, a cloud marketing platform, identified the “digital elite” in its study as young, white collar professionals, aged 21–34, living in cities and earning more than $76,000 a year. This group commanded an average eCPM of $1.15, being an 85% premium …
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David Hooper Joins Evolution Marketing Research as Senior Director, Research
BLUE BELL, Pa., April 29, 2013 — /PRNewswire/– Evolution Marketing Research, a leading supplier of insights and intelligence to the healthcare industry, announces that David Hooper has joined the firm as Senior Director, Research. David leverages …
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24 Marketing Ideas That Would be Too Effective to Be Legal …
Within the set of current legal parameters, advertisers still do a cool job of getting a message out. We asked our readers to imagine a world where th…Cracked: All Posts
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