Coke realigns sparkling brand, marketing teams

Coke realigns sparkling brand, marketing teams

The new team will be headed by Wendy Clark, who had been senior vice-president of integrated marketing communications. Clark, now senior vice president of the global sparkling brand center, had led the company's integrated marketing communication …
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Marketing guru Godin warns against being average

The Buffalo native spoke for an hour and took questions afterward from Ad Club President Charlie Fashana and the audience of 170 marketing, advertising and communications professionals. His wide-ranging lecture on the new “connection economy” …
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Huawei expects 10% growth in network equipment sales

Huawei expects its network infrastructure business to see at least 10 percent growth this year as rising demand for next-generation products in Europe and elsewhere more than offset lost sales in the US. The head of the company's wireless network …
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