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APNewsBreak: Zak Brown passes on IndyCar CEO job to remain with …

CHARLOTTE, N.C. — Zak Brown has turned down an offer to join the IndyCar Series, choosing instead to remain with the motorsports marketing company he founded. Brown told The Associated Press on Tuesday he informed Hulman & Co. CEO Mark Miles …
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Why Big Data Marketing Needs To Get A Whole Lot Bigger

In the old days, marketers sought to identify a target consumer and then would spend millions to catch her at the right time, in the right place, with the right message. Success was like winning the lottery, you were never quite sure what you had until …
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iTalk Launches Affiliate Marketing Strategy with ShareASale Inc.

The initial launch of the iTalk affiliate marketing program is being conducted through award winning affiliate network partner, ShareASale, Inc., (“ShareASale”) (www.shareasale.com). iTalk will utilize the established ShareASale affiliate network of …
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